WHAT’S NEW image
WHAT’S NEW image
WHAT’S NEW image

Newristics knowledge center

Newristics Knowledge Center is a treasure trove of original, thought leadership content - ranging from eye-opening White Papers and intriguing Blog Posts to informative Webinars and quirky XPRT Talks. Educate yourself about decision heuristic science and see how it dominates our decisions - big and small.

img18

bhvr masterclass

BHVR is a series of masterclasses in behavioral science applied to messaging in the pharmaceutical industry. You can learn more from one BHVR Masterclass than an entire book on behavioral science.
infographic-phone-banner

Infographics

They say, "A picture is worth a thousand words". Newristics' visually unique and attention-grabbing infographics do exactly that to help demystify even the most complex information with consummate ease.
img18

White papers

Newristics’ Whitepapers are thoroughly researched, persuasive documents of authority, yet easy to absorb even for a layperson. The insights they provide are unique perspectives, viewed through the lens of decision heuristic science.
img18

heuristic hacks

Our brain is a wondrous thing, but it's certainly not perfect. It uses mental shortcuts or heuristics to make 95% of decisions which can sometimes lead you to make erroneous choices. Heuristic hacks will help you avoid these common decision pitfalls, both at home and at work.
img18

Blog Posts

Understand the barriers and bottlenecks which limit desired behaviors of patients and HCPs in the pharmaceutical industry and how messaging boosted by heuristic science can effectively influence any stakeholder audience.
img18

Case Studies

Get a bird's eye view of some of our success stories: See how Newristics has helped clients in various ways ranging from increasing market share to improving conversion rates.
img18

E-BOOKS

Newristics’ eBooks are easily navigable, visually appealing, yet content rich resources that will help you build a robust brand strategy.
img18

XPRT Talks

XPRT Talks are Q&A sessions between two heuristic experts that go past the obvious on behavioral science.
xplain-phone

XPLAIN

A 20/20 view of the world around us - enabled by behavioral science.

Learn more about how behavioral science and AI are transforming pharma messaging

Lorem ipsum dolor sit amet, consectetur adipiscing elit

Infographics Time : 5 Mins

Explore a fundamentally new way to test messages using decision heuristic science and AI

Message Optimization Market Research
Blog Time : 45 mins

All you need to know about pharma message testing, in one place

Pharmaceutical Heuristics
Roundtable Time : 24 Mins

Decoding social media's impact on mental health using decision heuristics

Media Mental Health