E-Books
Practical guidebooks designed for people interested in upskilling their knowledge of behavioral science applied to marketing, messaging and market research.
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E-BooksPractical guidebooks designed for people interested in upskilling their knowledge of behavioral science applied to marketing, messaging and market research.
Discover the power of behavioral science and AI in pharma market research with Newristics’ step-by-step guide. This ebook offers practical frameworks to integrate generative AI advancements and behavioral science insights into 11 essential research projects. Download our FREE eBook to learn how to:read more
Explore 20 proven guiding principles that can help you simplify technical information and make it easy for physicians, patients, and payers to digest the complex messaging. Using real-life examples for every technique, this Guidebook makes it easy for anyone to write a more compelling and successful marketing copy...guaranteed!
Over the past decade, Newristics has built the world’s largest database of 100,000s of messages across top brands to understand what messaging techniques lead to the most effective messaging. A meta-analysis revealed the top neuro cognitive science techniques that lead to effective messaging that test well in both market research and real-world marketing.
Start using these techniques instantly with this easy-to-use financial messaging guidebook featuring the top 20 proven neuro cognitive science techniques that take messages from good to GREAT. With real-world messaging examples from a leading financial services brand, this guidebook is a must-have resource for all financial service marketers!
Newristics' CMO is the Faster| Cheaper| Better| Easier way to test messages using a unique combination of behavioral science and AI. Read on to see why CMO is everything you've been looking for in a Message Testing Methodology for 20 years!
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